It's the chapstick conspiracy.
Used on chapped lips and then there's addiction. The thought that the chapped lips will return unless you keep using it.
But little does the consumer know that the chapstick is actually drying out their lips so that they need more. They buy more at the check out counter thinking that it will remedy their dry, cracked lips. Poor blokes.
Sex, drugs, alcohol... it's all chapstick.
7 years ago